Secondaries Advisory

Liquidity solutions for investors and managers in private market funds

Alternative investments were built for long-term capital. But investor needs evolve.

PTB helps investors and managers unlock liquidity through structured secondary transactions.

About

The secondary market for alternative investments has evolved into one of the most important liquidity mechanisms in private markets. Institutional investors, family offices, and wealth platforms are increasingly seeking flexible solutions to rebalance portfolios, return capital to stakeholders, or extend ownership of high-performing assets.

At the same time, general partners are using GP-led secondaries and continuation vehicles to provide liquidity to existing investors while maintaining ownership of their strongest assets.

PTB advises both limited partners and fund managers on navigating this rapidly growing market. We structure and run competitive processes designed to maximize value, identify the right counterparties, and execute transactions efficiently.

Our role is to bring institutional-grade capital markets expertise to transactions that require discretion, speed, and deep relationships across the secondary buyer universe.

Our Services

Liquidity Solutions for Limited Partners

We advise LPs seeking liquidity for positions in private market funds and other alternative investments.

Services include:

  • Portfolio assessment and liquidity strategy

  • Valuation guidance and market positioning

  • Running competitive secondary sales processes

  • Identifying and engaging targeted secondary buyers

  • Negotiating transaction terms and execution

Our goal is to maximize price while minimizing time to liquidity.

Competitive Secondary Sale Processes

We design and manage structured marketing processes to create competition among buyers. Our process includes:

  • Buyer universe mapping across institutional secondary funds, family offices, and strategic buyers

  • Confidential marketing materials and positioning

  • Targeted outreach to qualified buyers

  • Managing bids and negotiating terms

  • Driving transaction to closing

GP-Led Secondaries & Continuation Vehicles

We advise general partners seeking liquidity solutions for their funds or individual assets. Our work includes:

  • Strategic evaluation of GP-led transaction options

  • Structuring continuation vehicles

  • Pricing and valuation guidance

  • Buyer identification and investor syndication

  • Managing the GP-led secondary transaction process

These structures allow GPs to deliver liquidity to existing LPs while continuing to own and grow high-quality assets.

Recent Insights & Resources

These reports consistently show the secondary market surpassing $100B+ annually in transaction volume, with GP-led transactions becoming a rapidly growing share of activity.

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Interested in exploring liquidity options?

Whether you are an LP seeking liquidity or a GP evaluating a continuation vehicle, PTB can help evaluate options and execute transactions efficiently.

Contact us to start a confidential discussion.

ABOUT PTB

PTB is a boutique investment bank focused on joint ventures, capital raising, and M&A advice for innovative real estate sponsors.

PTB provides to sponsors bespoke capital solutions for projects, portfolios and platforms—from a curated network of private equity real estate firms, family offices, hedge funds and other institutional real estate investors. Senior leadership has led real estate joint venture, capital raising and M&A transactions in excess of $20 billion.